Top 5 News and Magazines Apps in Finland Q4 2022: Performance Overview

In Q4 2022, Finland's top 5 news and magazines apps showed diverse performance trends, as revealed by Sensor Tower data. Here's a detailed look at their weekly downloads, revenue, and active users.

Yle saw its weekly downloads fluctuate, starting at 3.4K in late September and ending the quarter with around 2.2K. The app experienced a peak of 5.4K downloads in the week of November 21. Active users showed some consistency, beginning at roughly 25.9K and closing the quarter at about 24.7K.

IS – Ilta-Sanomat demonstrated stable weekly downloads, averaging around 2.2K to 2.5K throughout the quarter, with a slight rise to 2.5K in the last week of December. Weekly revenue showed variability, peaking at approximately $1.4K during the week of December 12. Active users remained robust, ranging from 213K to 233K.

Helsingin Sanomat had a steady revenue stream, averaging around $10.1K per week, with a notable peak of $11.9K in the week of November 28. Weekly downloads were relatively stable, fluctuating between 1.7K and 2.4K. Active users showed strong engagement, maintaining numbers between 200K and 220K throughout the quarter.

Iltalehti experienced average weekly downloads of about 1.1K, with a notable increase to 1.6K in the last two weeks of December. Revenue remained consistent, averaging around $4.5K weekly, with slight fluctuations. Active users ranged from 80K to 93K, peaking in the week of December 19.

MTV Uutiset had lower weekly downloads compared to its peers, starting at 1.1K and declining to around 750 by the end of December. The app did not generate any revenue during this period. Data on active users was not provided.

For more detailed insights and comprehensive data on app performance, visit Sensor Tower.